Resume
Work
Experience
2024-2026
Marketing Manager | JR RAMON Demolition
I lead the company's marketing and communications efforts by managing social media, website content, email campaigns, and digital advertising. I created engaging content that highlighted completed projects, field operations, safety initiatives, and company milestones while maintaining a consistent brand presence across all platforms. My role also included updating and optimizing the company website, coordinating marketing materials for events and business development opportunities, collaborating with internal teams and vendors, and analyzing performance metrics to improve audience engagement and support company growth.
2024-2026
Marketing Coordinator | Raintree Transport
I supported the company's marketing and brand growth by creating SEO-focused content that strengthened online visibility and engaged industry audiences. I managed and updated website content to ensure messaging remained current, engaging, and aligned with company goals. My responsibilities included planning and supporting email marketing campaigns related to company news, safety initiatives, and industry achievements. By tracking key performance metrics and analyzing campaign results, I helped optimize content strategies and identify opportunities for continued growth. I also collaborated with cross-functional teams to ensure marketing projects, content requests, and company communications were executed efficiently and effectively.
2021 - 2024
News Content Auditor | Vaco (via Google)
I collaborated with cross-functional teams to develop engagement strategies and prioritize content management projects, ensuring enhanced audience interaction and content effectiveness. Additionally, I conducted comprehensive audits of Google Search results to ensure accurate live labels aligned with news stories. I also supported stakeholder initiatives and vendor relationships by collaborating on the development of AI-driven search engine projects and workflows, while creating brief headlines for the Google News Console covering various topics.
2019 - 2021
Audio/Visual Content Curator | Vaco (via Google)
I created personalized audio and video content in different formats such as FLAC, MP3, and WAV, for distribution across various devices. I adhered to a rigorous daily content production schedule to meet deadlines and guarantee that the audio news content fulfilled business objectives and improved user experience. Furthermore, I utilized analytics tools to track and analyze content performance, which guided our future content curation and strategy adjustments.
2018 - 2019
Sales Manager | KTSW-FM 89.9
In my role as a sales manager at the radio station, I successfully created and executed sales strategies to achieve revenue targets. I established and nurtured strong relationships with clients, negotiated advertising deals, and ensured their satisfaction while following station policies. Furthermore, I managed the sales team, offering guidance, motivation, and performance evaluations.
Internship
Experience
2019
Photographer and Social Content Correspondent | SXSW
As part of my responsibilities, I captured photo content and coordinated content delivery across cross-functional teams. Additionally, I transcribed significant moments from conference keynotes, featured talks, and film screening Q&A's to create content for SXSW's social media platforms and website.
2018
Writer | Coiski
To provide accurate and insightful information, I conducted thorough research on various technology topics, including new gadgets, software, and industry trends. I tailored my blog posts and reviews on technology products, current news, and innovations to the target audience. I also reviewed and revised content to ensure it adhered to publication standards and was clear and accurate. Furthermore, I helped develop and execute a web content strategy to boost brand awareness, website traffic, and search engine ranking.
Education
2016 - 2019
Texas State University | Bachelor's Degree
Under the School of Journalism, I pursued my studies in Digital Media Innovation and Mass Communications, while also minoring in Psychology.
2014 - 2016
Texas State Technical College-Harlingen | Associates Degree
Skills
& Expertise
- Proficient in data analytics, with the ability to analyze and interpret complex sets.
- Skilled in using Adobe Creative Suite to create visually designs and graphics.
- Experienced in copywriting, writing, and editing.
- Capable creating engaging and informative content for websites and social media platforms.
- Knowledgeable in web content management, with the ability to manage and update website content.
- Experienced in project management, with the ability to plan, organize, and execute projects.
- Skilled in audio/visual production, with the ability to create high-quality videos and edit audio and video files.
- Proficient in WordPress, with the ability to design and develop websites using WordPress.
- Knowledgeable in HTML, CSS, and JavaScript, with the ability to code and customize websites.
- Skilled in using Canva to create visually appealing designs and graphics.
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